Highrise by Marcel Breuer doomed for demolition

July 4th, 2007 | 2 Comments

I am fascinated by an architecture story right now. The Ameritrust Tower (known as the Cleveland Trust Tower until 1979), a landmark building in downtown Cleveland (my hometown), is going to be destroyed next year. Cleveland’s city planners approved the tear-down last Friday.

brutalist architecture
The Ameritrust Tower. Photo borrowed without permission from cleveland.com.


The Ameritrust Tower was designed by Marcel Breuer and Hamilton Smith … it’s a standard-bearer of brutalist architecture, a style known for moulded concrete facades. Built in 1971. 29 stories high. A gloomy spire that rises not too far into Cleveland’s all-too-frequently gloomy sky. (Scraping the sky is easy when clouds always hang low.) Filled with asbestos, too. (Have fun tearing it down, guys!)

I was very bummed when I read the news. This building is simultaneously eerie and creepy and beautiful. I can’t quite pin it down. Could be the curves of the inset windows. Or the unceasing repetition of forms. Or the foreboding shade of its concrete on a gray day. Might be it’s monolithic totality, yet complete lack of narrative; looking at it, you have no idea what it’s meant for, or what it’s occupants are meant to do. Its cornice has an enigmatic cut out shape, like a window to outer space. And it’s been vacant, I’ve been told, for the last 16 years.

cleveland trust logo
Cleveland Trust’s logo
from the 1970s. Bitchin’.


If only I had $22 million to buy it two years ago, when the Cuyahoga County government acquired it.

I could have put my studio in there and filled up every creepy floor with hundreds of creepy paintings inspired by corporate logos from the 70s. It would be the Museum of Creepy Paintings.

Destroying this building is not the first time someone from Cleveland has fumbled the ball.

It was Breuer’s only skyscraper. If I were Breuer, I’d be pissed.

For more on the story, as told by more competent narrators:

Happy June 34th, everyone!

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2 Responses to “Highrise by Marcel Breuer doomed for demolition”

  1. Aimee says:

    This reminds me of 2 Columbus Circle, http://en.wikipedia.org/wiki/2_Columbus_Circle , another glorious brutalist building that not enough people love. Some of my favorite photographs I’ve ever taken are of this building. Glad I got them while I could.
    You’d think Breuer’s name alone would be enough to save the Cleveland Trust tower…very sad, indeed.

  2. David J Gill says:

    Now it’s 2016 and nine years on I’m not in Cleveland but Marcel Breuer’s 1970 tower for Cleveland Trust is still there.

    A hotel, apartments and county office space now open, it seems. One has to wonder what the rash rush to demo was all about, why so many who should be looking out for the city’s best interest were gung ho for demolition?

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